How Smell Affects Perception

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The world of dating has never been easy to navigate, but new research on scent and attraction can help you get a leg up on the competition and possibly get the girl of your dreams. It’s time to forget the dos and don’ts of dating that were passed down to you by your father and your father’s father.

Times have changed, and new studies show that your scent is actually what’s most important for attracting the opposite sex more important than six-pack abs, a killer smile or an overflowing bank account. 


You may be surprised to know that looking like David Beckham or Brad Pitt won’t guarantee that you’ll get the girl. Rather, smelling like a star will. In several tests with hundreds of college students, girls consistently ranked “how a guy smells” as the most important feature for determining whether or not she’d be sexually attracted to him.

That’s right, when it comes to initial attraction, how you smell is more important than your looks, abs, height, weight or even your income. Guys, in contrast, consistently place the highest level of importance on a girl’s physical appearance.

Don’t be fooled, though, making sure you don’t smell “bad” isn’t enough to ensure she’s going to be into you. You’ll actually need to smell good if you want to get the girl. Women are more influenced by their noses than guys are, especially when it comes to romance.

In fact, scent plays a major role in the biology of female sexual attraction. Plain and simple, men need to start paying closer attention to their scent if they want score to on the dating scene. Women consistently say they’re more attracted to guys who smell great than those with striking good looks.

Another useful piece of info is scents bring back more emotional and evocative memories than words, sounds, looks, touches, even music. In fact, smells trigger our most emotionally potent memories.

So, if you’re trying to make yourself unforgettable to the girl of your dreams, make thinking about you everything you hope it can be by applying a nice fragrance before you try to sweep her off her feet. Then whenever she smells your fragrance again, she’ll be dying to be with you, as long as you actually did make a great impression when you were wearing it!

Women are more attracted to men when they smell good than when they look good or drive expensive cars. This means you can increase your chances of landing a date with the one you’ve had your eye on by upping the ante with your scent. Sure, what you’re wearing, what you say and how you act are going to come into play, but if you’re wearing a fragrance she likes, you’ll be a winner.

So, before you head out on your next date, take that extra second to apply a great scent. If you want to win her heart, you’re going to need to win over her nose first.